Work completed at Shaw Marketing and Design. 
Orkney Soap required a new bold and modern brand identity that would extend across their entire product range, covering packaging, stationery, the shop interior and exterior. 
The brief required a simple design that could be applied to colourful soap products and stand out on the shelf, whilst being affordable to print in-store. 
I used the ‘O’ of Orkney as a holding device and introduced a textured effect taken from patterns carved into the Neolithic standing stones found on the Orkney islands.